Casetify | Let's Bounce

Client

Casetify

BRIEF

To capture the launch of Casetify's new Bounce cases in partnership with the Rube Goldberg and TikTok sensation Joseph's Machines.

RESPONSE

We set about working closely with Joseph to craft a capture that elevated his current films as well as capturing the BTS of his process in a way that felt dynamic and true to his craft. The film now currently sits at over 100 million views on Joseph's Machines TikTok account, currently his highest-performing video.

TikTok
100 Million
TikTok
100 Million